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Testimonial Request Email Generator

The hardest part of getting testimonials is asking. Fill in a few details, pick a tone, and this free generator writes a personalized request email that customers actually reply to — then copy it straight into your inbox. It all runs in your browser; nothing is stored.

PReviewed by , Founder @ TooSimpleLast updated
Tone
Your email
Subject

Quick favour, there?

Body
Hi there,

Working with you on [your product or service] has been a genuine highlight.

Would you be open to sharing a short testimonial about your experience? It would mean a lot, and it helps other people decide whether [your product or service] is right for them.

It only takes about two minutes — just record a quick video or write a few sentences here:
[paste your TooSimple collection link here]

No pressure at all, and thank you either way!

[Your name]

No collection link yet? Create a free TooSimple link — your customer records a video or writes a testimonial, and it lands in your dashboard ready to embed.

How to ask for a testimonial (so they say yes)

Most testimonial requests fail for the same reasons: they're generic, they're vague about what they want, and they make the customer do too much work. A request that converts does three things well — it's personal, it's specific, and it's frictionless.

  • Personalize it.Use the customer's name and reference the exact result they got. "Loved seeing you cut reporting time in half" beats "thanks for being a customer."
  • Ask at a win moment. Send it right after a success — onboarding done, a milestone hit, a happy support reply. Enthusiasm is highest there, and so is your reply rate.
  • Make the ask explicit. One clear request: "Would you share a short testimonial?" Don't bury it under three paragraphs.
  • Remove the friction. Link to a one-click collection page where they record a quick video or type a few sentences — no account, no app to download. The fewer steps, the more replies.
  • Let them choose the format. Offer video or text. Video is more persuasive; text is faster to give. Forcing one lowers your response rate.

The generator above bakes these in. Once you've sent it, you need somewhere for the replies to land — that's where a free TooSimple collection link comes in: paste it into the email, and every video or written testimonial shows up in your dashboard ready to approve and embed.

Frequently asked questions

How do you ask a customer for a testimonial over email?+

Keep it short, personal, and specific. Address the customer by name, reference the exact result they got, make the ask explicit ('would you share a short testimonial?'), and remove friction by linking to a one-click collection page where they can record a quick video or type a few sentences. Always make it easy to say no — gratitude over pressure converts better.

When is the best time to ask for a testimonial?+

Ask right after a 'win' moment — a successful onboarding, a milestone hit, a renewal, a positive support interaction, or a five-star reply. The customer's enthusiasm is highest then, so your reply rate is too. A good trigger beats a clever template.

Should I ask for a video or a written testimonial?+

Offer both and let the customer choose. Video is more persuasive and harder to fake, but a written quote is faster to give — forcing one format lowers your response rate. A collection link that accepts either (like TooSimple's) gets the most replies.

Is this testimonial email generator free?+

Yes — it's completely free, runs in your browser, and requires no signup. Generate and copy as many emails as you like. When you're ready to actually collect the responses, you can create a free TooSimple collection link to drop into the email.

Now collect the replies

Drop a TooSimple link into your email and collect unlimited video & text testimonials. Free to start, no credit card.

Create your free collection link